About Swiggy:
Founded in 2014, Swiggy is India s leading tech-driven on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. The platform is engineered to connect millions of consumers with hundreds of thousands of restaurants and stores across 500+ cities. Our phenomenal growth has come on the back of great technology, incredible innovation and sound decision-making.
About Servd
In 2024, Swiggy joined forces with Servd ( formerly known as Mumbai Foodie ), a leading Food Media House renowned for creating original content that highlights and recommends the best experiences in the city s food and beverage landscape. From restaurant reviews and chef interviews to collaborations, events, and more, Servd has built a reputation as a trusted guide for food lovers. What began in Mumbai has now expanded to Pune , Bengaluru , Hyderabad , Goa , Delhi, Chennai, Kolkata, and Rajasthan with more cities on the horizon.
To get a better grasp of the work we do, take a look at our city pages:
@mumbaifoodie
@l etsfigrr
@pune.servd
@bengaluru.servd
@hyderabad.servd
@goa.servd
@delhi.servd
@chennai.servd
@kolkata.servd
@rajasthan.servd
@servd.india
What will you work on :
- Lead the ideation, strategy, planning, and execution of branded experiences and promotional events for Servd with full ownership.
- Be responsible for overall event profitability and scalability.
- Work closely with content, production, post-production and design leads to conceptualize innovative, culturally relevant event formats and themes.
- Drive ideation and development of new event IPs across Servd cities, ensuring concepts are scalable, distinctive, and aligned with brand vision.
- Oversee and optimize all logistical elements venue sourcing, vendor negotiations, budgeting, timelines, and on-ground execution.
- Ensure every event is on-brand, community-first, and delivers a high-quality consumer experience.
- Evaluate event performance and implement improvements for future editions.
- Manage and lead the team across multiple cities and providing guidance for their growth within the organisation.
- Identify, approach, and onboard brands for partnerships, and long-term associations.
- Independently negotiate partnership terms, ensuring value alignment and strong ROI for all stakeholders involved.
- Lead partnership campaign planning with internal teams across multiple cities, ensuring seamless integration across content and marketing channels.
- Stay updated on market trends and proactively recommend new collaboration formats and revenue-driving opportunities for the vertical.
- Represent Servd as a key brand custodian at events, maintaining strong relationships with clients, partners, and senior stakeholders.
- Collaborate with content and Swiggy Scenes teams to create holistic event and partnership communication plans internally.
- Ensure clear, timely communication and alignment across internal teams, partners, vendors, and stakeholders throughout each project lifecycle.
- Maintain post-event reports for metrics, insights, and recommendations on future improvements.
- Partner with social media and content teams to drive engaging storytelling around events and associations.
- Work closely with Business Development to align partnership strategies with revenue goals and long-term brand vision.
- Mentor junior team members across cities and support in establishing smoother processes across functions.
- 3 5 years of experience in events, partnerships, brand collaborations, or experiential marketing - ideally within FB, hospitality, lifestyle or media.
- Strong network within the FB and lifestyle ecosystem, with the ability to leverage relationships for partnerships and experiences.
- Proven track record of driving large-scale events end-to-end with strong ownership, decision-making and problem-solving.
- Ability to handle multiple projects in a fast-paced environment with excellent stakeholder management.
- Highly organised, proactive and confident communicator who thrives on relationship-building and leading initiatives independently.
- Has managed and led a team for multiple on-ground activations and projects in the past.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law
Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.