Department: Sales & Admissions
Job Title: Academic Counsellor
Department: Sales & Admissions
Location: Hyderabad
Organization: ALLEN Career Institute Pvt. Ltd.
Role Summary
The Academic Counsellor is responsible for counselling prospective students and parents, understanding their academic goals, recommending suitable ALLEN programs, and converting walk-ins and enquiries into admissions. The role requires excellent communication, relationship-building, and counselling skills to achieve admission and revenue targets while delivering an outstanding customer experience.
Key Responsibilities
1. Student & Parent Counselling
- Counsel prospective students and parents on ALLEN's JEE, NEET, Foundation, and other classroom programs.
- Understand students' academic needs and career aspirations to recommend the most suitable courses.
- Explain course structure, fee plans, scholarship opportunities, and admission procedures.
- Build trust and maintain strong relationships with students and parents throughout the admission journey.
2. Admissions & Sales
- Achieve monthly and quarterly admission and revenue targets.
- Convert walk-ins, appointments, and enquiries into confirmed admissions.
- Effectively handle objections and guide parents and students toward informed admission decisions.
- Support fee collection and admission documentation as per organizational guidelines.
3. Lead Management
- Promptly follow up with assigned leads through calls, email, and SMS.
- Schedule counselling sessions and encourage branch visits.
- Ensure timely follow-up of pending enquiries to maximize conversions.
- Maintain accurate lead updates and records in the CRM system.
4. Customer Experience
- Deliver a professional and positive counselling experience.
- Resolve queries and concerns promptly and effectively.
- Handle escalations with empathy and maintain high customer satisfaction.
- Ensure a seamless admission process from enquiry to enrollment.
5. CRM & Documentation
- Maintain complete and accurate records of enquiries, follow-ups, and admissions.
- Ensure all required student documents are collected and verified.
- Adhere to CRM processes and organizational SOPs.
6. Marketing & Outreach Support
- Support admission campaigns, seminars, school outreach programs, and branch events.
- Coordinate with the Marketing and Inside Sales teams to maximize lead conversion.
- Participate in promotional activities to increase admissions and brand awareness.
7. Reporting
- Submit daily, weekly, and monthly reports on enquiries, follow-ups, admissions, and revenue.
- Track personal conversion ratios and identify opportunities for improvement.
- Share market and customer feedback with reporting managers.
Preferred Candidate Profile
- Graduate/Postgraduate in any discipline.
- 1-6 years of experience in Academic Counselling, Admissions, Inside Sales, or Business Development.
- Freshers with excellent communication and counselling skills may also be considered.
- Experience in the Education or EdTech industry will be preferred.
- Excellent communication and interpersonal skills.
- Strong counselling, negotiation, and objection-handling abilities.
- Customer-focused with a target-driven approach.
- Basic knowledge of CRM systems and Microsoft Office.
Key Skills
- Academic Counselling
- Student & Parent Counselling
- Admissions
- Sales & Revenue Generation
- Lead Management
- Customer Relationship Management (CRM)
- Communication & Presentation
- Negotiation & Objection Handling
- Relationship Building
- MS Office
Interested candidates can share their updated resume at: [email protected]
