Role: Sales Associate
Industry Type: FinTech / Payments
Department: Consulting
Employment Type: Full Time, Permanent
Role Category: Other Consulting
UG: Any Graduate
Job Description:
Business Development Executive (Strategic Alliances UPI)
Location: Bangalore
1. Role Objective
You will be the face of Moneyview UPI for Indias largest digital merchants. Your mission is to pitch, negotiate,
and integrate Moneyview UPI as a preferred payment method on the checkout pages of top-tier apps (e.g.,Swiggy, Zomato, IRCTC, Blinkit). You arent just selling a product; you are selling a seamless user experience.
2. Key Responsibilities
- Merchant Acquisition: Identify and build a pipeline of high-GMV (Gross Merchandise Value) merchants. Target sectors include Q-commerce, E-commerce, Telecom super apps, Food Tech, Mobility & Travel, and Gaming.
- Checkout Placement: Negotiate for prime real estate on the merchantÆs payment page (e.g., "Top 3 UPIApps" or "Direct Intent Flow").
- Technical Liaison: Work closely with the Product and Engineering teams to ensure smooth SDK/API integration. You must understand the difference between Intent Flow, Collect Flow, and UPI Merchant
Plug-in.
- Commercial Negotiation: Define commercial terms, including MDR (Merchant Discount Rate)
structures, cashback sponsorships, and co-marketing budgets.
- Post-Onboarding Growth: Monitor "Share of Checkout" (SoC). If MoneyviewÆs share drops on a partner
app, you identify why and run campaigns to bring it back up.
3. Qualifications & Skills
- Experience: 2û5 years in Fintech BD, Payment Gateway (PG) sales (like Razorpay, Cashfree), or Merchant Alliances.
- UPI Knowledge: Deep understanding of the NPCI ecosystem, UPI 2.0 features, and checkout conversion metrics.
- Stakeholder Management: Ability to pitch to C-suite executives at large enterprises.
- Data-Driven: You should be able to look at a funnel and explain why a "3% drop in success rate" is a dealbreaker.
4. Why This Role is Unique
Unlike a typical sales role, you are building the "pipes" for Money view's future. Success here directly impacts the companyÆs long-term vision & the ability to cross-sell multiple products to a wider UPI user base.