Role: Area Sales Manager
Industry Type: FMCG
Department: Sales & Business Development
Employment Type: Full Time, Permanent
Role Category: Retail & B2C Sales
UG: Any Graduate
Please fill form to apply - https://binary.so/AgsrSRc
Role Title: Area Sales Manager (Offline Sales)
Location: Delhi NCR, Full Time
We are seeking a dynamic and goal-oriented Area Sales Manager to join our growing offline sales team at Anveshan. You will play a crucial role in expanding our retail footprint in assigned regions and driving revenue growth, while ensuring the brands mission of offering traceable, natural food products is upheld.
Roles and Responsibilities
- Achieve area-wise sales targets by effectively managing and motivating the field sales team.
- Execute sales strategies and plans in alignment with regional goals to expand the brands retail presence.
- Identify and onboard potential retail partners and distributors in Tier-1 and Tier-2 cities.
- Monitor and report on area-level sales performance, P&L, and inventory movements to the Regional/National Sales Manager.
- Build and maintain strong relationships with key accounts and retail stakeholders.
- Ensure timely resolution of market issues and customer concerns to maintain satisfaction.
- Conduct regular market visits to track competitor activity and stay updated on trends.
- Train and guide sales representatives on product knowledge, sales techniques, and Anveshan's brand values.
Skills and Qualifications
- 58 years of proven experience in FMCG offline sales (Can be negotiated for exceptionally talented candidates), preferably in natural or food products.
- Strong understanding of area sales dynamics, channel distribution, and field sales operations.
- Good analytical skills with the ability to interpret sales data and manage area-level P&L.
- Excellent interpersonal, negotiation, and leadership skills.
- Proficiency in MS Excel and sales reporting tools.
- Basic understanding of accounting and inventory software is a plus.
- Willingness to travel extensively within the assigned region.
Why Join Anveshan as an Area Sales Manager?
Anveshan is one of IndiaÆs fastest-growing clean-label food brands, backed by marquee investors like Titan Capital and DSG Consumer Partners. WeÆre on a mission to make healthy, traceable, and minimally processed food a staple in every Indian kitchen.
As an Area Sales Manager, you wonÆt just manage territoriesùyouÆll build our offline presence from the ground up. From onboarding distributors and retailers to activating in-store and community-driven campaigns, youÆll play a key role in shaping our offline growth playbook in Tier 1 and Tier 2 cities.