Your key responsibilities
Acquisition (Mandatory CASA sales and crosse selling)
- Increase acquisition of Target clientele across in Advantage Banking segments. Periodically assist Advantage Banking in conducting approved local level sales drive (micro events) for the acquisition.
- Acquire new accounts from group companies / family of existing customers.
- Acquire new accounts from referrals from existing customers.
Relationship Building / Deepening / Cross Sell / Transition
- Ensure consistent growth of the Advantage Banking portfolio.
- Work closely with the Advantage Banking and team and establish synergies for maximum penetration of Investment & Insurance sales to new customers along with deepening into the book.
- Build a robust momentum regarding the third-party distribution (insurance, auto loans, mortgages) and fee income to scale up the client portfolio growth, in line with the set targets.
- Implement customer contact programs to ensure their share of wallet with the bank increases.
- Ensure smooth transition of customer management to the respective RM post-acquisition
Retention
- Ensure top-class service delivery to clients to be in line with the best in the industry.
- Monitor high net worth accounts closely to ensure that customers continue regular use the account and grow balances.
- Work towards reactivating accounts which have stopped transacting or depleted in balances.
- Assist in resolving service hurdles to create a delight situation for customers
Risk Management & Governance
- Ensure awareness and adherence with the Know Your Customer policy, Anti Money Laundering Policy, Mis-selling Policy, Information Protection Policy, Operational Risk, Code of Conduct and other laid down compliance norms of the bank as stipulated from time to time.
- Provide regular feedback on the changing customer needs to the SSM.
- Any suspicious transaction to be immediately reported to the SSM.
Your skills and experience
- In-depth knowledge of Product and Policy
- Having Good Communication skill
- Having good negotiation skill
- Have and understood the market update and knowledge.
- Having awareness and information about the competition
How well support you
- Training and development to help you excel in your career.
- Coaching and support from experts in your team.
- A culture of continuous learning to aid progression.
- A range of flexible benefits that you can tailor to suit your needs.