Aditya Birla Fashion & Retail
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Aditya Birla Fashion & Retail

Aditya Birla Fashion and Retail Limited (ABFRL) is India's largest pure-play fashion retail company, part of the Aditya Birla Group. The company operates iconic brands including Pantaloons, Louis Philippe, Van Heusen, Allen Solly, Peter England, and Forever 21 through 3,000+ stores across India.
Founded
2013
Employees
25,000+
Revenue
INR 13,000 Cr+
About Aditya Birla Fashion & Retail

About Aditya Birla Fashion & Retail

Aditya Birla Fashion and Retail Limited (ABFRL) is India's largest pure-play fashion retail company, part of the US$60 billion Aditya Birla Group. The company manages a portfolio of some of India's most iconic fashion brands across multiple retail formats.

Our Story

ABFRL was formed through the merger of Pantaloons Fashion and Madura Fashion & Lifestyle in 2013. Madura Fashion & Lifestyle was established by the Aditya Birla Group with brands like Louis Philippe, Van Heusen, and Allen Solly. Pantaloons was founded by Kishore Biyani and acquired by the Aditya Birla Group in 2012.

Brands & Products

ABFRL's brand portfolio includes Pantaloons (family fashion), Louis Philippe (premium menswear), Van Heusen (contemporary fashion), Allen Solly (corporate casual), Peter England (value menswear), Forever 21 (fast fashion), American Eagle (premium casual), Reebok (athleisure), and own labels.

Global Operations

Headquartered in Mumbai, India, ABFRL operates over 3,000 branded stores across 750+ cities in India. The company has manufacturing facilities in Tamil Nadu and Karnataka and employs over 25,000 people.

Careers at ABFRL

ABFRL offers career opportunities in retail management, merchandising, visual merchandising, brand management, supply chain, design, and corporate functions. The company is known for its creative energy and fashion-forward culture.

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